The people who make it, selling it
Retail charges four times what this ring costs to make.
We are the factory. Lab-grown stones, IGI certified, set on our own benches — sold to you at our price, with 80% of it guaranteed back in writing.
4×
Retail markup removed
80%
Buyback, any time
IGI
Certified, every stone
2 ct Solitaire Diamonds Ring · 2.00 ct · E · VS1
Ours Rs. 120,000.00 · elsewhere Rs. 480,000.00
Ours Rs. 120,000.00 · elsewhere Rs. 480,000.00
Lab-grown. That is the point, not the disclaimer.
IGI report with every piece
Same carbon
Chemically and optically identical to mined. A gemmologist needs a machine to tell the difference — and the report says which it is, plainly.
Bigger stone, same money
The budget that buys a 1 ct mined stone buys a 4 ct here. Most of our customers spend the same and wear four times the diamond.
A resale number, in writing
The honest objection is resale. Our answer is 80% of what you paid, back from us, whenever you want it. No jeweller offers that on mined.
Where the rest of the money goes
2.00 CT · E · VS1 · LAB-GROWN
Our price
Rs. 110,000.00
Stone, gold, making
Wholesaler
+Rs. 48,000
Not in your ring
Distributor
+Rs. 66,000
Not in your ring
Showroom & staff
+Rs. 1,65,000
Not in your ring
Brand premium
+Rs. 1,32,000
Not in your ring
Illustrative. Same stone, same certificate, same hallmark whichever route you buy through — only the number of hands changes.
Retail Rs. 440,000.00 · you pay Rs. 110,000.00
Bought most often by women buying for themselves
All 85 pieces
360° VIDEO
2 ct Solitaire Diamonds Ring
2.00 CT · E · VS1 · 14Kt · IGI
Rs. 120,000.00
Rs. 480,000.00
Buy back at Rs. 96,000.00
360° VIDEO
1 ct Polki .30 ct Diamonds Ring
Rs. 105,000.00
Rs. 420,000.00
Buy back at Rs. 84,000.00
360° VIDEO
2ct solitaire Diamonds Ring
2.00 CT · E · VS1 · 18Kt · IGI
Rs. 105,000.00
Rs. 420,000.00
Buy back at Rs. 84,000.00
360° VIDEO
Polki Diamond Bracelet
5.00 CT · 18Kt · IGI
Rs. 270,000.00
Rs. 1,080,000.00
Buy back at Rs. 216,000.00
360° VIDEO
50 pointer ring
0.50 CT · EF · IGI
Rs. 50,000.00
Rs. 200,000.00
Buy back at Rs. 40,000.00
Made to order
Yours, modelled first
Our CAD team renders it in 24 hours. You approve it before a gram of gold is cast. No design fee, same price as catalogue.
Start a bespoke piece →
In-house CAD
You approve the render before we cast the gold.
Send a photograph or a rough idea. Our designers model it, render it from six angles and send it back within a day. Change the shoulder, the carat, the metal — as many rounds as you need. Nothing is ever out of stock, because nothing is made until you say so.
24 h
First render
25 d
Made and shipped
Rs. 0
Design fee
For buyers outside India
The Indian factory price, delivered worldwide.
Priced and charged in Indian Rupees, insured and tracked door to door, IGI report in the box. Import duty and local taxes are payable on arrival. The buyback holds wherever you live.
WhatsApp, with a job to do
“Send me the video and the certificate.”
Pick a piece and we send the turntable video of that exact stone with its IGI report inside the hour. Reply “hold it” and we reserve it 48 hours.
Message on WhatsApp